We’ve started the engine on the greatest road trip of all - becoming fully carbon neutral. The natural world plays such a big role in our drinks, so this is something we’ve been excited about for a while. First, we measured our manufacturing and day-to-day work set up emissions - for those who are keen on numbers, our total carbon footprint came in at 17tCO2e of carbon for the year. But we wanted more. Punchy has offset a healthy 300tCO2e. How? We’re glad you asked. We started by purchasing credits in a wind farm in Turkey which saves a whopping 373,000tCO2e of fossil-fuel derived emissions every year. We also started planting trees in Tambopata-Bahuaja Biodiversity Reserve, Peru. We’re not finished, though. This year, we’re going to track the journey of each Punchy can, from the product line to your ice-filled glass.
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