As part of our Liquid Summer relaunch, we entasked 3 of our favourite photographers to capture content.
We gave them one flavour to focus on each, along with an open brief to go out and capture what they felt was the essence of that flavour.
Safe to say, all of them smashed it, and to celebrate their amazing work we wanted to showcase them as creatives and delve a bit deeper into their thinking.
We spent a bit of time with them after the shoot to understand how they approached it...
You were shooting First Dip what were you trying to capture in your images?
I was trying to capture those moments of summer where you’re desperate for a refreshing drink after being in water or exercising - You crack open a cold can and hear that fizz and gulp it down.
Where did you choose to do your punchy shoot and why?
I chose to shoot on both the beach and by my flat in London. Because they’re perfect for after a swim in the sea, but also to throw in a cooler box and take to the park/festival/wherever you fancy. And are delicious as a mixer too...
Who is your biggest creative inspiration and why?
My friends and family. They’ve been the heart of my photography for years and continue to let me shoot them constantly. Nothing better than taking beautiful pictures of people you love.
What's your favourite spot to drink a punchy?
By the sea! I'm obsessed with swimming and a Punchy is the perfect contrast to salty sea water.
Everything I know about Love by Dolly Alderton. Such a cliche answer for any millennial women in their 20/30s, but I’ve never related to a book more in my life. Hearing someone articulate the things in my head which I could never eloquently explain was an beautiful thing to read.
Best song to drink a punchy to?
Mac Demarco - Salad Day. The perfect hazy summer song.
Reckon you could capture the essence of punchy? Tag us in your snaps on Instagram for a chance to be reposted.